Yoga guru Baba Ramdev on Tuesday in a massive push for online availability of Patanjali Ayurveda’s products announced partnership with eight e-tailers.
Patanjali Ayurveda had tied-up with Amazon, Flipkart, ShopClues, bigbasket_com, 1mgOfficial, Grofers and NetMeds
Ramdev made a major announcement in New Delhi on Tuesday, where representatives of all the online companies attended it along with Ramdev and its MD Acharya Balkrishna.
These partnerships with etailers will be in addition to its own portal patanjaliayurved.net, where the company is selling its products online.
Some of Patanajali’s products are already available on several online platforms through various other sellers but this would allow the Haridwar-based firm to systematically place its range of products.
Earlier, Patanjali had also announced to venturing into solar equipment manufacturing. Besides FMCG (fast-moving consumer goods) segment, Patanjali Ayurved is present in other sectors such as education and healthcare.
In 2016-17, it had crossed a turnover of Rs 10,500 crore and aims a two-fold growth this fiscal.