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EBM News

Maruti Suzuki Baleno gets a mid-life makeover

The Baleno made its debut under the Nexa portfolio and has gone on to have a very successful run in the market so far. Maruti Suzuki likes to refer to it as India’s favourite premium hatchback and honestly there really isn’t a need to argue that. Want proof? Just look at the numbers! It has already crossed the milestone of having sold 5 lakh units so far and it is the fastest car to do so. To keep up the momentum in the market and to drive those numbers even higher, Maruti Suzuki has now given the Baleno a new bolder look that ought to do the trick.

What Maruti Suzuki has to say about the new Baleno

New Baleno

Presenting the all New Baleno, Mr R S Kalsi, Senior Executive Director, Marketing and Sales, Maruti Suzuki, said , “Baleno has been a resounding success for Maruti Suzuki in the highly competitive premium hatchback segment. Recently it has achieved another landmark in its journey by achieving a milestone of 5 lac sales within a record time of 38 months. Keeping our customer centric philosophy at the core of product conceptualization, this new Baleno will further enhance the brand’s appeal. New Baleno offers a bold design, premium interior, enhanced safety and exceptional driving experience to the customers.”

Maruti Suzuki Baleno 2019 – What you need to know

The new Maruti Suzuki Baleno

The Baleno is taking ahead the legacy of the Liquid Flow Design philosophy and playing around the same theme to deliver a unique dynamic appeal. The car gets a new grille with 3D detailing that makes it look more premium than before and it also helps highlight the wide stance that the car has. The new Baleno also gets new precision cut two tone 16-inch alloy wheels that do their bit to play up the ‘new’ look and add an air of freshness to the exterior.

The blue and black fabric lends a premium touch to the cabin

The cabin of the Baleno has received numerous accolades in the past and on the new Baleno it is touted to be even better! You get a new seat fabric finished in a black & navy blue dual tone to bring about an air of sophistication. It is a spacious cabin that has a high level of creature comforts on board as well. This includes the new generation ‘SmartPlay Studio’ connected infotainment system with a 17.78cm touchscreen that gives you access to your smartphone and cloud-based services to offer an all-round connected experience. The rear parking camera integration, navigation with live traffic and vehicle information and alerts on the screen also gives you an added layer of convenience while on the move.

With these changes the Baleno is poised to clock even bigger numbers. After all, it is one of the top selling cars in the country with over 26 per cent market share in the A2+ segment (premium hatchback segment). It has been priced just as competitively as before with the range starting from INR 5.45 lakh and going all the way up to INR 8.77 lakh depending on the engine choice and variant.