EBM News
EBM News

Multiplexes expect 25 per cent rise in operating cost due to COVID-19 SOPs

NEW DELHI: Multiplex operators expect up to 25 per cent rise in their operating costs on account of the mandatory standard operating procedures as they reopen after being shut since the outbreak of coronavirus pandemic.

Multiplexes in India reopened this Thursday for public screening after nearly seven months, and they are offering incentives along with their channel partners to woo cinema lovers back to the auditoriums.

With the availability of fresh contents becoming a challenge, the operators are planning re-run of old films and film festivals to bring the audiences back.